Health is a theme for many of us these days. We need, as dealers and as an industry to stay healthy well into the future. Navigating this pandemic has made us focus on keeping our families, friends, employees and customers healthy.
In the midst of 2020’s crazy selling season, the marine industry witnessed a direct and inverse relationship between sales growth and dealership customer satisfaction scores.
outsourcing these services is a way to get a follow-up program started quickly, as well as to get access to detailed reports on how your dealership is performing.
Boat dealers are feeling the digital pressure from all sides as the marine industry rapidly evolves under the pressure of the COVID-19 pandemic and most recently the significant influx of new boat buyers that have entered the market.
For years, the marine industry has lamented the downward trajectory of first-time boat buyers — that is, until the Covid-19 pandemic brought the first uptick in more than a decade.
MRAA’s Dealer Week Receives World-Class Net Promoter Scores
Customer Service Intelligence, Inc., a third-party provider that administers the follow-up and post-event recording, reports that Dealer Week earned twice as many “WOW” reports, or stand-out positive comments on experiences at the show, when compared to the previous year’s annual conference.
RVDA-Endorsed 'CSI Tracking' Adding Features
CSI’s Customer Tracking and Reporting System is an all-new, cloud-based program available around-the-clock, seven days a week. The CSI system give dealers the ability to track, measure, and manage customer interactions with the dealership and its employees.
MRAA offers CSI customer survey deal
The daily reports generated by CSI include customer report cards with comments, complaints and requests flagged. The monthly report provides insight into the success of the calls through a CSI rating profile, a summary of suggestions, an employee performance report and more.